THE CONSCIOUS
Woman Podcast
#19: Building Your Personal Brand with Dorie Clark
Listen on…
What if you could future-proof your career with just a few small, consistent actions? Join your host, Bhavna Toor, as she chats with Dorie Clark, a leading expert in personal branding and long-term thinking. In this episode of the Conscious Woman Podcast, Dorie reveals why intentional personal branding is not just a luxury but a necessity for every entrepreneur and corporate professional.
We explore how taking proactive steps today can create a buffer against uncertainties like job loss and pave the way for sustained business success. Dorie dives into the significance of networking, shares strategies for how introverts can excel, and explains the long-game of content creation for personal branding. We also discuss the unique challenges women face when building their brands, including heightened scrutiny—and how to turn that awareness into an advantage. With a focus on core values like friendliness and the authority to define yourself, this conversation emphasizes the power of owning your narrative and presenting your identity on your own terms.
Tune in for actionable tips and inspiration to build your brand and visibility effectively and consciously.
In this episode, we discuss:
- (00:00) Introduction and discussion of Dorie Clark’s background and expertise
- (01:02) Dorie’s realization about the importance of brand visibility in her career
- (03:01) The risks of complacency in organizations and the importance of visibility
- (05:01) The long game: building a brand and maintaining visibility over time
- (06:36) Starting small: authentic connections as the foundation of a strong brand
- (09:03) Leveraging networking and thought leadership to boost visibility
- (13:15) Networking for introverts: making connections in your own way
- (27:19) Embracing core values: friendliness and defining your own narrative
About Our Guest
Dorie Clark has been named three times as one of the Top 50 business thinkers in the world by Thinkers50 and recognized as the #1 Communication Coach in the world by the Marshall Goldsmith Leading Global Coaches Awards. A consultant and keynote speaker, Dorie teaches executive education at Columbia Business School and is a Wall Street Journal bestselling author of The Long Game, Entrepreneurial You, Reinventing You, and Stand Out—the latter named the #1 Leadership Book of the Year by Inc. magazine. Formerly a presidential campaign spokeswoman, Dorie has been described by the New York Times as an “expert at self-reinvention and helping others make changes in their lives.” A frequent contributor to the Harvard Business Review, she has consulted and spoken for renowned clients including Google, Microsoft, and the World Bank.
To build your brand and visibility, consider enrolling in Shenomics’ The Visible Woman Program—an 8-week live, mindfulness-based training program designed to help you achieve greater income, influence, and impact. Learn more here.
Connect with the Host:
Bhavna Toor, Founder & CEO of Shenomics LinkedIn
Learn more about Shenomics’ leadership programs visit website
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The Conscious Woman Podcast
Expert interviews and intimate conversations with me, your host, Bhavna Toor, all tied together by our mutual passion for living and leading with awareness, purpose, and FUN!
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The Conscious Woman Podcast
Expert interviews, and initimate conversation with me, your host, Bhavna Toor, all tied together by our mutual passion for living and leading with awareness, purpose and FUN!
